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2 hours ago

Styled Athletics | How Arcteryx and Songtsam Created a Collection With Altitude and Attitude

Plus, Under Armour’s plant-based line offers real sustainability—no greenwashing.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

May 07, 2025

Styled Athletics | Lululemon’s Secret? Bundles, Emotion & Last-Minute Shoppers

Plus, Target’s All In Motion dress is winning over moms with functional design and a $35 price tag.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Apr 30, 2025

Styled Athletics | Fospha Reveals Winning Google Budget Splits for D2C Growth

Plus: Lululemon’s PWHL apparel drop offers a masterclass in brand expansion via women’s sports.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Apr 23, 2025

Styled Athletics | Namrata Joshipura Brings Eco-Luxury to Athleisure

Plus: Retail expansion playbook—MPActivewear goes physical.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Apr 16, 2025

Styled Athletics Newsletter | Don’t Put All Your Eggs in One Channel

Plus, Under Armour debuts apparel made from plants at Milan Design Week.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Apr 09, 2025

Styled Athletics Newsletter | 🧠 Outthink Last Click Attribution

Plus, a deeper look into what American Century Companies' stake means for activewear’s future.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Apr 02, 2025

Styled Athletics Newsletter | Shoptalk in Five Headlines 🖐️

A bold move that pushes women's sports front and center.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Mar 26, 2025

Styled Athletics Newsletter | 🔥 Gen Z vs. Millennials: The Gym Wear Divide Is Real

Plus... why Snuggs x Man City’s launch is more than just a drop.

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Mar 20, 2025

Styled Athletics Newsletter | 🚀 Fospha’s SXSW Masterclass Secrets—Winning Strategies Revealed

Plus... why Alo Yoga’s latest store opening is a game-changer

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Mar 13, 2025

Styled Athletics Newsletter | Live From SXSW 📍

Plus: Luxury brands are betting big on tennis—here’s why🚀

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Mar 05, 2025

Styled Athletics Newsletter | What Every eCommerce Leader Was Talking About at eTail West

Plus, Puma's Hyrox partnership boosts exposure until 2027

Sophie Bruxner-Randall

Weekly NewsletterWeekly Newsletter

Feb 27, 2025

Styled Athletics Newsletter | Your Amazon Strategy is Missing THIS 🔎

Plus, Fabletics’ Membership Model—Genius or a Trap?

Sophie Bruxner-Randall